Oh geez… Who told me to do this?
Join me as I document the next 30 days as I build a business and a movement from ground zero and make it self-sustainable.
I’ll be documenting a podcast every single day for you guys and I will share the steps we took to build our product line, our value ladder, and grow the tribe of The Modern Day Huntress.
Want to chat? Go to Instagram.
Check out my team here:www.thefoundrycollectivephilly.com
To Join the Community go here: https://www.facebook.com/groups/soulandsuccess/
Transcription:
My name is Emely Roman and I have a multiple six-figure marketing firm that has helped impact-driven businesses amplify their message and reach millions of people on a weekly basis. And last year we surpassed 1/4 $1,000,000. Okay, I know that sounds impressive, but there’s a movement of unique female entrepreneurs that has been keeping me up at night. The rise of The Modern Day Huntress is the documentation of how I built a highly successful service-based business, the hard knockdowns, my transformation from being a solopreneurs to hiring the right people to becoming CEO, and moving The Foundry into the corporate ocean.
I am also documenting every single step of building a second business, making it sustainable and then profitable. The tactics, the mindset, the theory and the execution and owns of the stories of women who are behind this movement and are building an empire of their own. Join me as we lift you up and transform the standards of the modern-day female entrepreneur.
Hey, guys, I have some big news. This is going to be I think it’s gonna be the second episode of the podcast, but the podcast already has over four episodes loaded in.
I came up with an extremely brilliant idea, which has never been done before. I wanted to do it in my own way and that is documenting the next 30 days. I’m at a crossroads in my business in case you guys didn’t know. I am the CEO of the Foundry Collective, which is a marketing firm and business consultancy. We’ve been open since 2018, but my digital marketing experience extends for over six years. I have a business degree and have worked for corporate Fortune 500 companies.
Um, and my specialty is omnipresence. That’s what we do. That’s our strategy. That’s, you know, we’re just like a really huge big content machine or powerful. I would say we’re not big or powerful we are a powerful content machine. Last year, we did over 1/4 of a $1,000,000 in revenue, and that doesn’t include my secondary stream of revenue, which is crazy to me because when I started doing the math it made me the same amount of money as back when I was a business analyst for a Fortune 500 company.
It’s passive, so I don’t have to do anything. I don’t touch it. Last year I was feeling restless. I was feeling like I needed to do more. It was exactly the same feeling that I used to have. Right before I ended up quitting my 9 to 5. I wasn’t experiencing depression. I wasn’t sad, but I was feeling restless. I was feeling like there was something that I needed to do, but I didn’t know what that was. As I started doing research, I started looking at the people that have been following me.
And I started asking myself questions like, Why is it that people follow you, Emely? When you don’t really have a social media following? Yes, you’re a digital marketer and literally our strategies get our kinds millions of views. We work with six and seven-figure brands so our engagement is off the roof. If you don’t have a social media presence, why are people like, if you’re not actually marketing yourself, Emily, how is it that people are following you? And I always go back to the day that I was a Boss Con in October.
People were asking me, “Emely, how did you make multiple five-figure months? What are you doing?” There is this high-demand for actually knowing how to build a service-based business even when there are tons of coaches out there actually teaching this or claiming that their teaching will make this happen for you. And then I realized that the information that I got when I started investing in how to grow my business was actually making this something sustainable.
How can I grow my business and be ethical at the same time? Whoa. Let me tell you the information was not there. I remember one time I bought on Instagram course by somebody. I’m not gonna mention her because I’m just not going to allow. I mean, this is like, what episode? I don’t even know what episode number is. This is gonna be episode two. I’m not going to start doing that.
I bought this Instagram course because here I was trying to figure out how to master Instagram to get thousands and thousands of followers. I’d paid $400. The customer service was ridiculously bad. And this person, I found through a masterclass. When I tell you, the information out there is just not being taught by actual practitioners. I ain’t lying. You’re probably listening to this episode and you know exactly what I’m talking about. And if you’re just starting your business adventure, well, you’re in luck because you just found a podcast that is going to disclose the real deal and on how things actually work.
Which leads me to the reason why we’re here for the next 30 days. I actually just before I get into that. Yesterday I recorded this exact episode, but for some reason, it didn’t load. On May 29th, I announced that for the next 30 days, I’m actually going to be recording and documenting my journey to creating a movement which is The Modern Day Huntress podcast. But it’s also the entire movement itself. Is the Modern Day hunters how do we actually develop our gifts? And how do we stop into our full potential as female entrepreneurs, community leaders, mothers, and as women?
And how do we like balance at all if there is such a thing as balance? And so how do I bring that movement? How do I start building that movement from ground zero in the next 30 days? And how do I make this a business that in the next 30 days I’m not trying to be profitable? I’m trying to have it be self-sustainable meaning that it starts paying for itself. So right now I’m looking to do that in the next 30 days. I’m gonna actually disclose how I do it step by step.
So every single day I’m a come on here and I’m gonna tell you, OK, y’all like this is what I did. This is what I didn’t do. This is why I did this. And this is where we’re at with everything. So as of yesterday, I decided I mapped out the entire value ladder off of this business and how it actually integrates with The Foundry Collective, The Vault, which is the secondary stream of revenue than this new business that it’s going to also be incorporated as well. Meaning we’re gonna have a lock on this and how it all kind of meshes together and the three kind avatars that I serve.
The Foundry Collective serves a very specific type of client. We do work with males and females. But this second business right, which is the actual Soul and Success movement, which is me, my personal brand, Emely Roman. I will only be serving female entrepreneurs. Hence, why we called it The Rise of the Modern Day Huntress podcast. I am not serving males in this particular podcast. My personal brand will only be working with female entrepreneurs because when I was rising to the top when I was actually becoming very successful there were a lot of challenges that I faced on my own. And there were times that I had put my entire faith in coaches, courses, and mentors that would come back and stab me in the back.
I will talk about that a couple of those stories in the next couple of episodes because I gotta be real with y’all. Like you have to be careful. You’ll have to fact check the people that you are actually following. So the next 30 days are gonna be really fun. I’m actually nervous, but I’m also very much more excited than nervous because this is gonna be a great case study. Like I’m gonna teach you exactly how to launch a product and how to start a business.
Why am I doing to again? To be self-sustainable. Have it be paid on its own. Even though your girl did over 1/4 of a $1,000,000 last year, I’m not a millionaire and I want to make sure that I’m actually using my money properly. Also that I’m impacting the right people. So if you want to know how to start your own business, if you want to know how to launch products or services or how to grow your business scale it hire the right people, how to manage your money, how to have the right mindset to be a community leader, and be an actual amazing mother and wife and women and do all the things that you know that you’re called to.
Do stick around with me. And I promise you that I am going to be right there with you by your side on this journey. I can’t guarantee that’s gonna be you. You’re gonna get all sorts of types of results from this podcast. For that, we also have all these other tools that we’re gonna be providing to you, which is part of the entire 30 days. Yesterday I made sure that I understood what the value ladder was. And it is one of those things that I need to integrate into the value ladder and into my entire ecosystem is a marketplace that is gonna be a house for all my offers on EmelyRoman.com. And once that place is actually open, I will go ahead and add the link to the podcast description.
But until then, just know guys that I will provide results for you guys or resources so that you can get those results too. This podcast is so that you know that there is an option out there for you to be everything that you were called to be. And just a side note. This is very much God’s way of doing his work. So I’m just the vessel, and I’m so excited to just walk into this because if it wasn’t for him none of this would happen.
I don’t like to brand God into my business, but just know that I’m so excited for you. I’m so excited about this podcast. And I’m so excited for this next 29 days. Who told me to do this anyway? So excited about this. We’ll see what happens. I will talk to you guys tomorrow on day three because technically, this podcast is day one. Then we have episode five as day two. And then tomorrow is gonna be episode six. So I’ll talk to you guys later and I’ll see you on the other side.
Thank you so much for listening to this episode of The Rise of the Modern Day Huntress. I’d love to know what the biggest take away for you was. Connect with me. You can find me on Facebook or Instagram at Emely Roman Phl. But if you really want to help me and love for you to go radar subscribe on iTunes. By doing this, the movement will grow and impact many more female entrepreneurs like you and me.
