In this episode I introduce my founding team to you. Leticia has been with me for over 3 years, Tereza 1 year, and Savannah just started working with us 3 months ago.
The reason why I want you to listen to these ladies is because I want to show you how well meshed we are as a team. We understand our zones of genius, we respect our values and opinions and our work and we push ourselves to deliver excellence.
To know more about The Foundry Collective go to www.thefoundrycollectivephilly.com
Emely: Hey guys, I am so excited for today’s episode because I am bringing the Foundry team into the mix. I want to take you guys behind the scenes and see who is the one who does the social media. Who does the copyrighting? Who does Pinterest? And while this is not the entirety of my team, these are the foundation members. These are the founding members of the entire team. So I am so excited to introduce to you the Foundry Collective team, what we do, how we do it and why we do it.
And I hope you love this episode as much as I do. It’s only right that I make them my first official guest in the podcast and make sure that you subscribe to the podcast by the way, review and comment, because that is what makes my podcast grow, and that’s what’s gonna help us take this movement to the next level. So I hope you enjoy it and make sure you check it out. My name is Emily Roman and I have a multiple six figure marketing firm that has helped impact driven businesses amplify their message and reach millions of people on a weekly basis, and last year we surpassed 1/4 $1,000,000.
Okay, I know that sounds impressive, but there’s a movement of unique female entrepreneurs that has been keeping me up at night. The Rise of the Modern Day Huntress is the documentation of how I built a highly successful service based business, the hard knock downs, my transformation from being a solopreneur, to hiring the right people to becoming CEO and moving the Foundry into the corporate ocean. I am also documenting every single step of building a second business, making it sustainable and then profitable. The tactics, the mindset, the theory and the execution, and also the stories of women who are behind this movement and are building an empire of their own.
Join me as we lift you up and transform the standards of the modern day female entrepreneur. All right. Hey, guys, welcome back to the podcast. Today I have some really, really special guests in the podcast and they are gonna be the first guests in the entire show. And it’s only right that I do it that way because this is my team. As you will see, my team is comprised of all women. I didn’t intend it that way, but it’s kinda really powerful to just think about that.
But I wanted to highlight of the Foundry, and I wanted to highlight my team members, and I wanted to just show them to the world because they have been crucial, crucial elements of the success of my business. Without them, I don’t think I would be able to do any of the things that I’m doing. And that’s one of the things that you guys have to realize as you start growing your business, that you cannot do this on your own. There’s a moment in time where you are a solopreneur that you are selling your services.
In the first stages of your business you’re gonna have to put in a lot of sweat equity, which as you know, basically your own time. But as you start getting money coming in, as you start going, you really need to consider actually hiring people to take the load off of your shoulders so that you can do the activities that only you can do in your business, which most of them are related to growth. Most of them are related to networking and putting, you know, your business out there in the world.
So without me going on a tangent, which is what I do all the time, I wanted to introduce them. I guess we’ll start with, let’s see, who do I pick first? Let’s start with Leticia. Hi Leticia!
Leticia: Yeah. Hi, Emely.
Emely: Leticia is my copywriter. She is the first person I ever hired in my entire life. I’ve been working with her for over three years. So, Leticia, tell the people, tell the world who you are and what do you do.
Leticia: So hi world! I’m Leticia and what do I do?
So I work as a copywriter, and I also do other back ends for female entrepreneurs business. So I manage a lot of blogs, online courses, websites, things of that nature, and I have fun doing it. I’ve been doing it for eight years.
Emely: Holy smokes! So you’ve been out here on your own for longer than I have. Like that’s insane. Eight years! Like, how did you even start? Like, how did it all happen for you?
Leticia: It started when I was in college, I was finishing college, and I met this guy on Craigslist back in the day, and he had a web design agency, which he still does.
And he was the first person that I ever met that worked from home and that had an online business. And he just introduced me to this world. And I found love working from home and learning about marketing, which is something I didn’t know anything about at the time. And he just taught me everything he knew, and I started working from his agency, and then I slowly moved on from there.
Emely: Awesome. Awesome. Well, I’m glad that you were talking about marketing, because that’s my next question for you.
Emely: So what have you learned? So as you guys know, the Foundry is a marketing firm, and we do a lot of digital marketing, we do social media, we design websites, we do funnels, we do email marketing, we do almost the entire suite of what digital marketing encompasses. But I want to ask you, Leticia, what have you learned during your work with the Foundry and with me about marketing that you may have not known, you know, back before us.
Leticia: Before us. Okay, so I know I told you this before, but with you I learned about email sequences before they became a big thing, as they are now.
So now when I get emails in my personal inbox, I know where they are in the sequence. So it’s like, I know if I have time to buy or not, so learning about that was very important. I think that was a piece of marketing that I wasn’t really too acquainted with, but it’s helped me learn something new.
Emely: Yeah, really for you, I think that it’s even really interesting because you’re a copywriter and I think that people made may miss this, right? Like copywriters come in different shapes and forms, like some copywriters specialize strictly on content creation like blogs and website copy for example, they may not specifically understand the entire gamut of what marketing truly is from a bird’s eye point of view right, from like an actual strategic point of view.
They just sit there and right blogs or just social media. But it’s just really interesting how you know, I feel like maybe your mindset, your entire viewpoint on marketing has completely elevated because now you understand how everything just connects, right?
Leticia: Right, like everything ties together.
Emely: Yeah. So what are some of the favorite tactics that you have seen that we actually implement in our business or for our clients to market them?
Leticia: That’s a good question. I think, I know we focus a lot on vulnerability and steering that online, and I think that helps us connect with their audience and whatever it is that they’re trying to get across. And I think we handle that pretty well.
Emely: The empathy part of it, right? Like just kind of like understanding what the audiences pain points are.
Leticia: Where they’re trying to go.
Emely: Yes, yes, love it, love it, love it. I think that’s such an important piece of marketing. It’s part of being human. It’s part of having like a human transaction when it comes to marketing, and this goes back to one of the blog posts that I wrote a while back about automating your marketing. There are certain parts of marking that you just can’t automate. And the human aspect.
You know, when you hire a marketing agency, or when you hire a marketing firm or a digital marketer or social media manager, anybody that has to touch your marketing, the most important part of hiring is making sure that they understand how to tap into that human element and actually adopting your messaging. Adopting the pain points of your audience to ensure that the message is being, you know, just delivered the right way. And it’s being elevated rather than just posting you know, Monday motivation on Instagram. We really need to start hiring people that are able to tap into that empathy that Leticia is talking about.
So what kind of client do you love to work with? And what kind of client do you typically see that we work with in the Foundry?
Leticia: So, for me personally, I mostly worked with female entrepreneurs and coaches. That’s kind of my niche. But in the Foundry, I like that we work with a lot of different kinds of people, I guess because we have some that focus on products, others that are service based, so that’s always interesting to see how they’re different.
Emely: Yeah, I love it. Okay, so, Leticia, we have a surprise question. I don’t want to take too much of your time because I have, like, two more people to highlight here. What is the hardest part about working with me?
Leticia: The hardest part. Maybe I don’t always know what is gonna happen with you. You like to change your mind a lot. We change direction a lot, but it’s part of growing a business, so I know like, we’re doing it for a reason. It’s not just Emely going on a tangent. We need to do this. We’re doing it this way now, you know. So I think that’s the challenge. But it’s a good challenge to have because our days are never the same.
Emely: Yeah, for sure. Like, I definitely go off the rails all the time. But do you think that this is something that like, because the way I feel, I think that this is something that entrepreneurship just, it comes with the territory. Like one day everything seems to be great and the next day, like things are just like on fire and we just gotta, like, fix it, which is really cool.
And that’s one of the things that if you’re just starting out as a business owner like, just understand that it’s never, like I don’t think I’ll get to the point where it’s, like a complete, like, straight line, probably until I come on year 8 to 10. But that’s just me being hopeful, because I really don’t think that that’s the case. So anyways, Leticia, thank you so much. I really appreciate you. And where can people find you?
Leticia: They could find me on Facebook or Instagram? And my name is yourdigitalbestie.
Emely: Thank you, love you.
Leticia: You’re welcome. Love you too.
Emely: Okay. All right. So let’s start, let’s go with Savannah. Hi, Savannah!
Emely: How are you?
Savannah: I’m good.
Emely: Awesome. Awesome. So let me tell you a little bit about Savannah. So I hired Savannah. How long has it been Savannah? Hasn’t been that long.
Savannah: I feel like it’s been like, three months maybe.
Emely: Yeah. Yeah. So this is the newest member of of the team. I hired Savannah because I wanted to start getting into the local scene a little bit more. Savannah has a background in PR. She’ll tell you a little bit more about what she does in the Foundry. But I just wanted to kind of just, tell you guys that it’s really important that you have a variety of people in your team as you start growing, with different skill sets, because some people, like you have to really understand people strengths and the rule of a CEO or a business leader is to really tap into those people’s strengths. And one of the things that I have found about Savannah is that she is super duper professional, and I love her at the front of my business. I love her at the front of my business. So, Savannah, let’s start with who you are and what do you do.
Savannah: Well, yeah I’m Savannah. I study at Temple right now. I study PR, almost done getting my degree. And at the Foundry, my primary job is basically sharing social media content with our clients and kind of gauging in on their industry and engaging with their audience, whoever they may be. I really work hand in hand with Leticia on a lot of projects. We’re Emely’s arms, as she calls us, left and right arm. And yeah, that’s basically what I do, kind of the gist of it.
Emely: Yeah, but she does so much more, like I make you do a lot of different things. Which leads me to ask you, is this your first time in the online entrepreneur space or like or have you done other stents like this, similar to this?
Savannah: This is my first online kind of marketing, fully remote job, ever and it’s been very different than what I’m usually used to, but in a good way.
Emely: Awesome. What’s different about it? What do you like about it?
Savannah: I like that for one thing, like you guys probably don’t know that I’m like in sweat pants. So that’s a great thing, because I’m very used to dressing, like, you know, putting myself together and more so, not saying that you know, that’s not a bad thing, it’s a great thing.
I like the fact that even though we don’t necessarily see each other every day, we’re still in communication where it’s like, “hey, guys like let’s have a meeting today” and, like, check in and you know, they’re still that feel of, like, accountability and professionalism, which is my two favorite things. We just, I feel like there’s still a flow of a work atmosphere, regardless of whether we’re in an office or we’re at home.
Emely: Yeah, and that’s so interesting that you’re saying that because now with the pandemic and everything that’s happening, and you know these huge companies, I remember when I was working in corporate like it was it was like taboo to be working from home, and everybody wanted to work from home, but it was taboo to work from home, like management would consider that, like the worst thing ever because I feel like companies at that stage don’t typically, especially management, they don’t typically have full trust of their employees.
So they have a tendency of just like, you know, wanting to have them right there and micromanage and, you know, coming from corporate and just being there for over a decade, I know for a fact that being in this online world, like you have to have, like, major trust of your team members, not just as a leader but like between Savannah and Leticia, like they have to have great communication with each other and I really appreciate you guys for everything that you do. But Savannah, what have you learned in the Foundry about marketing so far?
Savannah: I think I’ve just learned how to target every like, we’re everywhere at one time, which I think is really great. We’re on Pinterest. We’re targeting Pinterest, we’re targeting Twitter, Facebook like everywhere you could possibly think of, which I think is very different, because with previous companies I’ve worked with, whether that be internships or you know, just jobs in general, they only kind of focus on the few. But I think we focus on all social media platforms, which I think is really great because not a lot of people do that at all.
Emely: Yeah, that’s super powerful, because we, I don’t think you know this about us Savannah, but, like, we’re known as, like the omni-present experts and, we have these strategies in place so that we can actually be everywhere without the headache of creating tons of content for that particular platform like natively. So we grabbed one piece of content and we literally extend it to all social media platforms.
So speaking about the marketing and omni presence, what are some of your favorite tactics that you have seen so far that we do?
Savannah: Oh, I think scheduling out content way in advance is really great because the client never has to worry about “oh what’s coming up on my Facebook today? Oh, what’s coming up? Oh are we boosting this? And we really try our best to boost clients whether they have like a one year anniversary, whether they have some kind of sale going on. We really target in on everything, like every back end of their company. So that’s my favorite thing.
Emely: Yeah, I love that. Yes, because it’s so important. And like, if you’re a social media manager listening to this, I hope you’re taking notes about how to actually do social media management. We don’t just create content, and I’m not just saying like us as a team, we shouldn’t just create content to create content on a daily basis for clients. If that was the case, honestly, you know, I’m gonna just be really, really, real, cause that’s just how I am, for that they might as well like pay somebody on Fiverr to just post like unintentional content.
When we talk about social media management and when we talk about social media marketing, we have to integrate the day-to-day things that are happening to those businesses, to the business owners, to the company culture. Like, for example, I think Savannah’s talking about, just recently we have one of our clients, Heather Monaghan, she actually hit her one year or was it two year anniversary? I don’t remember. It was her one year anniversary for her podcast, and you know, we had to integrate that, and we had to celebrate that with her audience because her audience, just like this podcast, her audience is very much part of her growth.
So celebrating those milestones, celebrating the milestones of the business or of the CEO, the leader behind the business, also celebrating the actual audience, because they helped her grow that podcast to that point is so important. It’s part of crowd sourcing and marketing your business so that it makes it relatable and it makes people feel like they’re part of your entire business life cycle. And I’ve got to tell you guys, that’s the reason why social media is so important. The reason why is because social media helps you integrate your audience or your market into your entire life of the business, right?
And by doing that, it helps you kind of create longevity in your entire business, because then you can tap into your market, into your audience and ask them, “hey, how can I develop, you know, do you want me to develop X product or what do you actually need right now?” And then I can create that for you. There are so many different things that you can do when you start tapping into social media the right way, because at that point, now you’re establishing sort of like a bridge between your audience and your actual business, so I love that you you highlighted that Savannah. What kind of clients do you feel that we currently work with?
Savannah: I think we work with mostly women and obviously entrepreneurs just like yourself, which I think is really great because they don’t really get much of the spotlight a lot of the times and whether it be corporate or in the industry itself.
Emely: Yeah. Awesome. Awesome. And what are some of the client, I’m gonna call them love stories, what are some of the things that you love about working with our clients?
Savannah: I love that we work with people who are very like minded to us, which some people might see as a fault but I don’t. I think we work with people are passionate, who are driven, who started from, you know, maybe close to nothing, or started in a place where they were unhappy and they decided to run after their passion and commit to that and transform their life.
Emely: Awesome. Oh, I love that. Okay, so now I’m gonna do a surprise question for you, Savannah. So it’s different from Leticia’s. So what is one thing that you think we could improve on in the Foundry?
Savannah: I think we could overall just improve on maybe, like the transitional point where we’re transitioning over a task maybe. That’s kind of what we need or keep updated on our task. I think I definitely have. I personally know that I have a problem keeping up with exactly what my task is, if that makes sense? I’m like, wait, like, but I’m supposed to be doing this, you know? So just keeping up. I think that’s my problem. But overall, just like communicating like, Hey, I’m still doing this, right? So yeah, I think that’s like very minor, very, very minor.
Emely: I love that you say that because it goes back to what Leticia was saying earlier, which is how entrepreneurial, like the entrepreneurial environment makes it hard to kind of have the on time communication, right? Like it’s like, okay, in one moment I’m doing this and next I’m doing that. And, like, how do I challenge myself to, like, make sure that I’m actually keeping up with everything and getting everything done, right?
So I think that while it is something that we have to work on, what I can tell you guys and I’m talking to the people that are listening to do this is that the list never ends. Like I’ve come to realize that. I mean, I used to be, trust me, I’m OCD with this stuff, I’m a systems girl. So I used to have, like, this entire task list of things to do for my business for the entire day, and I’ve come to realize that that’s just not gonna work for me. The list never ends.
So maybe I hit 2 to 3 tasks and then all of a sudden, 2 to 3 more tasks come in. The way that you actually are successful in task and actually like taking care of those things that you need to do, is just pacing yourself and giving yourself grace to understand and just hold yourself accountable too like, you have to give yourself grace, but also hold yourself accountable. So I’m gonna give myself grace to know that I’m gonna set myself to work for eight hours, for example, but after the eight hours, I’m gonna hang out with my family, with my daughter, and I’m gonna make sure that I put that time it. Now, do I do that all the time, me personally? Hell, no.
But this is something, this is advice that, like, really guys like, give yourself grace because, you know, entrepreneurship is super super crazy. Savannah thank you so much, I really appreciate you. Where can people find you?
Savannah: I guess you can find me mainly on Instagram at TheSavannahRoberts and I’m not on much else. Facebook: Savannah Roberts
Emely: Awesome. Awesome. All right, so next up is Tereza. Hi Tereza
Tereza: Oh, hi, Emely. And hi everyone who is listening!
Emely: I’m so excited to have Tereza here today. Tereza is my Pinterest person, my Pinterest specialist, my Pinterest whip cracker. She is an amazing person. So let me tell you a little bit about my story with her. So last year was an exponential growth for my business and I had hired a Pinterest person and just things weren’t working well within our team and I was going through some really tough times because I was just learning how to hire, how to fire and how to set them up, set my team up for success, give them all the tools that I needed to provide so that way they could be successful in their own zone of genius.
Tereza and I got to hang out at BossCon and I had been seeing Tereza here and there on she was just like this person that just stood out, but then one day we talked, we had a little interview and her personality just came out and you can tell this woman is like, really the epitome of what this entire podcast is all about, like the Modern Day Huntress. That woman is a go-getter that doesn’t have any hair on her tongues to like to say what she has to say. I was kind of skeptical to hire her because of that, which is weird, because I’m one of them too and, you know, you can have alpha females work in the same environment, business environment, and lift each other up. Just because you’re both alpha or just because you guys are both trying to adopt and and just take greatness into your own life doesn’t mean that you can’t just have another alpha female in your life.
And I’m so thankful for Tereza because there’s been times in my business and in my personal life where I’ve had to go to her and even though she’s a team member, she’s actually provided me with advice, with personal advice, with professional advice, and she’s really pushed me to get to the next level of leadership and I’m so grateful for that. So, Tereza tell me a little bit about who you are and what you do.
Tereza: Well, first of all, I mean, you just put a smile on my face, okay? Thank you for the introduction. I am like, oh my God, what do I say now? Yes, we bumped into each other, and I just was admiring your from a distance, you were is huge, successful woman, kind of untouchable way out of my league and, you know, we just bumping each other, we connected, who started working and, yeah, things just, you know, developed from there. So I believe, I’m not gonna say things happen for a reason, but things happen at the right time and I think you know when that happened, it was a good time for me and it was a good time for you. I mean, I just want to stick with you forever and that’s what it is.
A little bit about me, I am a Pinterest person, but I also I also have a background on all the other social media platforms, Facebook ads, all that good stuff. I tried and played around with it all but after a while I just realized that Pinterest was my thing. I started in 2016, so that’s about four years. I worked with many different niches from fitness and health coaches to, you know, bloggers, motivational speakers brands, male and female both.
Pinterest is where I find myself, I always say that I am an introvert by choice, but very extroverted person. I have no problems with that. But I don’t like being an introvert. I choose to be an introvert and Pinterest is the introverts platform, so it couldn’t get any better. People are not there to connect or socialize or anything. Not that I don’t want to connect or socialize, and I think that’s OK. I’m coming to realize that it’s OK.
I am a mom. I work from home. Working these model remotely is the best thing ever. I will never change that. I do not want to even think about going to work out there. Not that I didn’t like the jobs that I had in the past, but it is just, I think from home works best for me, for my family, and for everything else.
Emely: All right, so what have you learned in the Foundry about marketing that you may have not learned or that you may have not known in the past, before working with us?
Tereza: I’ve learned a lot. I am a kind of person, I am always learning, I’m constantly watching and paying attention. Sometimes something doesn’t sink right away, but it will sink later and you know, because I just keep thinking about it and observing and I love connecting the dots. I love putting, you know, seeing the patterns and understanding what works best and replicating what works best. So one of the things, I always work solo and as a contractor and I never had to basically be on a team. I learned how to be on a team and give myself grace and give everybody grace at work, also learning sometimes when it’s time to be quiet, sometimes when it’s time to just speak up for things that I’m seeing and not just like, okay, you know, they’re doing this, they should know what they’re doing. No.
Sometimes you do have to give that little nudge and say, “hey, I don’t wanna be, you know too much, but I think,” and just speak up your mind with grace and in a gentle way. So I learned that I also learned a lot from systems. onboarding systems. One thing that I learned while I didn’t learn yet, but I’m watching and eventually will learn is how Emely and the Foundry just has these hunting game, let’s put it this way.
Whoever is listening to these, if you want to know how to find your person, find your audience, listen to Emely because I have never seen a Huntress better than Emely. It’s pretty much like, every time this woman goes out there, she comes back with something.
Emely: That is so true! I remember that.
Tereza: She never comes back empty handed, we had a moment in the Foundry in which we’re almost, like, slow down. You were bringing in too many clients. Has anybody ever said that? You’re bringing in too many clients. Slow down. So that’s what I’m saying. If you’re listening, listen to this woman, she knows what shes doing and I have so much to learn still on that because I am a Huntress, but I am not at that level.
Emely: Oh, my gosh. I remember you saying that to me. You’re like how, like, I love how you come and you get clients. And like I never actually understood that until we started developing this new product, the 10 days to freedom, which here side plug guys, you guys got to go check it out. Go to 10 days to freedom, number one zero. Yes. And that isn’t the exact blueprint that I used to like, Tereza says get more clients when we need them.
So I appreciate that you said that. So speaking about getting clients and all of that, what are your, some of the favorite tactics? Like, let’s get really, really deep in here. Like what are some of the favorite marketing tactics that we do for our clients in your point of view, when it comes to actually growing their social media accounts?
Tereza: Well, there are quite a few things that I have been watching and I could say, well we do this on Pinterest only, but because I’m watching how the Foundry works with other platforms as well, I see that in all the platforms. First of all, we are always adjusting and adapting. Listen, we are social, we are paying attention to what’s going on to what’s working for bigger people or even, you know, there are things that you’ll have to respond quickly. You know, we are on social media, we see people posting, we see people talking, we have to be there. Something is not working, we have to be there.
It’s a constant process off learning , of identifying new tools that will get better results for the clients. Doing those quickly, and that goes with what Savannah and Leticia were saying, you know, like changing too fast. But that’s what makes the Foundry amazing. That we change and adjust too fast. And we never stay in the comfort zone. Yeah we never stay long, okay, this is working, but that’s it. How can we get more?
We are hungry. Not just for us, but for our clients. How can we give them more? How can we transform? How can we grow for them even before they even say anything? So that’s something that I see, so you know, the social listening, being always updated with the posting, the consistent posting, the quick response to what’s working into what’s not working as well, because if somethings not working, you know, we’re just like hey, we gotta scrape that and move fast before the client even notices. A lot of time, those changes, the client hasn’t noticed, but we notice you know and it’s just like guys, let’s change this.
Emely: Oh, man, I love that. Okay, I’m about to like, cut this right here, this audio and I’m just gonna put like an ad to it because it’s like, I love it.
Tereza: That’s what it is and sometimes we don’t spend time chatting those things and this is super cool, this podcast we’re talking those things that we see, and I see that and as much as I’m a part of the team, sometimes I’m not with the team all the time because guess what? I’m the Pinterest person. I am a prospective person. I am a solo person in a group. Does that make sense? And that’s where I shine. The moment that you put me into every single meeting I am gonna die. I’m not gonna produce. It’s not that I’m not gonna have fun but then my work will be compromised.
Emely: I love that, guys, I remember the time Tereza, we had, and it’s so true. We’ve pivoted so many times in terms of systems to try to get it right. And I remember there was a time where we would have, like, tons of meetings every single week and Tereza came up to me and she was like “I can’t do it. I can’t do it. Stop. Stop inviting me to these meetings. I need to work.” And I loved it because then I realized that there’s different ways that people put themselves in their zone of geniuses, so, like for her, I needed to leave her alone and it goes back to like, trusting your team right?
Because if I had the mentality of corporate where I have to micromanage people all the time, I wouldn’t be able to survive this. And the way that I actually manage people is through reporting on a weekly basis because numbers don’t lie. So I love that you mentioned that. All right, So Tereza in your words, what kind of clients do we work with?
Tereza: You know, the time that I’ve been with you, we work with all clients. I mean, yes we, I could say we work with more females, but we did work with some amazing guy preneurs, you know. Using the preneur word for everything but it just fits so well.
But anyway, some males and it was super cool, super interesting and its a different dynamic, especially in the meetings. And it’s not good or bad. It’s just different and fun. Yeah, we work mostly with go-getters. With people who work for what they have. They did not get it for free. They hustled, they work and they have something to serve. They have something to offer. They’re not in just for the money, they are in for what they can do, what they can offer, how they can serve.
And I think it’s very important, because sometimes you’re like, OK, why am I working this person? You know bringing in traffic and helping this person to market. But why? There just going to sell something? What is behind it?And also one thing you have noticed that the people we work with, they had family values, you know parents and that kind of connect, you know, I think that’s valuable, that’s beautiful.
Emely: I love that you and I do think that there is, like, I strongly believe that you do attract who you are and you know, when we think about, because it’s not just attracting in terms of the clients its also attracting in terms off the team right? So it’s like I think that all of us here can agree that we all love, you know, we all value our family, we value our own personal time, our well being, and we also are all go-getters in our own lives.
Tereza: We are very professional. We have the same ethics, we are non-judgmental, you know we don’t judge people, we are ethic, professional, non-judgmental, thats very important, to work like that.
Emely: Yeah, I love that. All right. So the surprise question for you, Tereza. Why do you think we all work well together?
Tereza: I think because we understand and respect each other superpowers amd each other’s weaknesses, and we respect that. And I believe that as a leader, you kind of wanna bring out what is the best in us. But I also, when something that you notice, “oh this is not your best,” you respect and you try to empower us either to improve that or to let it go.
Because if it’s something you know, like Leticia is the copywriter. Could I become a copywriter eventually? Is that gonna take too much time? It is gonna be very painful, and probably it’s not gonna be as good. Probably. But you’re not saying “hey, you need to write because that’s not my superpower. Yes, it is something that I can conquer. I believe all of us can conquer anything we want, but by letting you work in my zone of genius you are allowing me to shine and to give me the best that I can for you and for clients.
Emely: Awesome. I love it. Okay, guys. So I have one collective question. Whoever wants to answer, answer this question. Feel free to do so. But where do you see the Foundry being in the next five years?
Tereza: Okay, I’m not gonna let the silence go. I told myself to not keep talking but I didn’t.
Emely: I love it.
Tereza: I see the Foundry just growing and developing its pretty much like you’re looking at a tree that it’s, you know, I’m not gonna say babies it is not a baby stage, this tree is already on almost on a teenager level. And blooming not only with service and with plenty of clients and helping so many people just spread your word and serve even better. I mean, thats how I see.
Emely: Love it, love it, love it. Okay, guys well thank you so much. I really appreciate your time. Guys for those who are listening in the podcast, you can and work with us if you want to hire us for your marketing services at thefoundrycollectivephilly.com. I’ll be leaving the link in the description box for the podcast. But just know that the Foundry is a team of a, like we’re well knit. Like we all work very well together. We trust each other and the clients that have been with us, they have been with us for a very long time and they trust us with their message and with the impact that they’re trying to make it their business and I am so proud to call these people my team and my family and if you want to be part of family, you know where to find us. Thank you so much.
Thank you so much for listening to this episode of the Rise of the Modern Day Huntress. I’d love to know what the biggest take away for you was. To connect with me, you can find me on Facebook or Instagram at Emely Roman PHL. But if you really want to help me, I love for you to go rate and subscribe on iTunes. By doing this, the movement will grow and impact many more female entrepreneurs like you and me.